I am a UX Content Strategist. I live for chasing curiosity, collaboration, and enhancing the organizations and communities I engage with.
I love connecting people with the information and data they need to meet their goals. I work directly with patrons, clients, and stakeholders to understand their user needs and business strategy goals. After discovery and research, I translate findings into a plan of action. I meld my passion for people with an analytical eye to bring a big picture point of view for my client’s content goals.
Experience
Managing data, information, and special collections on multiple platforms is Savannah’s forte: How to organize chaos, Build content, Share a brilliant story, and Connect that story to its audience.
Serving as a Digital Strategist, Information professional, Librarian, and Archivist for federal, public, private, and non-profit institutions like The Smithsonian, The Harry Ransom Center, The American Institute of Physics, Charleston County Public Library, and HZ – BCW Global Agency for 10+ years has given Savannah this expertise.
ux & content strategy
As UX Content Strategist at HZ – BCW , Savannah’s role is critical in shaping and influencing client content strategy and user experience. She works across the HZ team to modernize and transform clients web and digital properties into highly effective experiences that solve their largest digital challenges. She influences the vision for how HZ defines content and drives cohesive stories and user journeys across multiple projects. Her work involves deep collaboration with UX team members as well as cross-functional with design, copywriting, development, marketing, media, and SEO.
Savannah works with project managers and UX to lead stakeholder engagements, client interviews, and user research and testing. She’s responsible for crafting content strategies to meet user needs and achieve client objectives. Savannah gets her hands dirty designing sitemaps, content models, taxonomy vocabularies and migration plans. Working with the design team to make sure concepts meet content design standards and partner with developers and engineers, she ensures solutions are built to spec.
Besides guiding the creation and maintenance of clear, accessible content, Savannah promotes best practices and partner with clients to improve their content operations. She contributes to the growth of HZ’s human-centered content strategy practice.
From 2016-2017 as Technical Content Strategist, Savannah managed content migration from start to finish for website redesign projects at U.Group. Her work was critical to the organization and migration of new and legacy content: taxonomy systems, metadata, on-page content and database schema. By re-organizing outdated and unorganized legacy content into new, streamlined content for your new website, she is able to present users (both back- and front-end) a site with easily stored and retrievable information. This position required round-the-clock collaboration and advisement with every U.Group department on the project team, as well as client collaboration and instruction. Clients included: The National Park Foundation , The Broad Center and more.
Born in the library stacks …
Savannah holds a BA in English from Oakland University and an MSIS in Information Studies & Library Science from the University of Texas at Austin.
As an Assistant Branch Manager and Reference Services Manager with Charleston County Public Libraries from 2018-2021, Savannah engaged with individual needs from her patrons, but also engaged with her community as a whole. Through social service focused program initiatives, community partnerships, or instruction for patrons, Savannah built trust and drove the library’s mission of making a positive impact that connected diverse communities to information, fostering lifelong learning and enriching lives.
Before graduating with her Masters of Science in Information Studies (MSIS) from the University of Texas in 2012, Savannah worked as an Account Manager in Image, Permission, & Acquisitions at Cengage Learning. She worked closely with editors on over 1,000 publications.
For the Love of Travel
After working at a digital agency in Washington DC, and before becoming a Public Librarian in Charleston, South Carolina, Savannah gave her two weeks notice in 2017 and traveled the world for six months. While she traveled she worked on remote freelance assignments in writing (blogs, articles), copywriting, editing, strategy consultation, and branding. You can see those travels on her travel blog at Savvyroving.com
When she’s not …
helping you achieve your content goals, Savannah enjoys traveling to new places to enjoy food, history, culture! She also enjoys leading courses on Julia Cameron’s, The Artist’s Way, and creating art via mediums like of writing, music, and visual art. Savannah believes we are all artists, our life being our most important masterpiece.
savannahgignac 